Portland personal injury lawyer Aaron DeShaw delivered the keynote speech for the Iowa Association for Justice on the topic of settling injury claims by writing better demand letters for personal injury cases. The 90-minute lecture for lawyers focused on writing different types of demand letters and focused on some of the most common mistakes lawyers make in attempting to settle injury claims using demand letters. In addition to typical narrative style demand letters, DeShaw covered demand letter formats for insurers using bodily injury software systems including Colossus, Claims Outcome Advisor, InjuryIQ, and Exposure Manager. These systems are used by a majority of auto insurers to evaluate injury claims. Additionally, the lecture focused on settling injury claims involving traumatic brain injuries, and other types of neurological injury claims.
The purpose of the lecture was to help lawyers honestly communicate the extent of their client’s injuries to insurers so that reasonable offers could be made to injured people without forcing the injured person to file litigation against the insurance company and their policyholder.
Aaron DeShaw is considered one of the leading authors and lecturers on the topic of insurance software and demand letters aimed at settling injury claims with insurance companies. In addition to his work as a lawyer, and his position on the board of the Brain Injury Alliance of Oregon, he regularly lectures nationally on insurance claim practices, traumatic injuries, advanced brain imaging, and a variety of other topics.